branding / websites / graphic design

Strategic Branding, Websites and Design
for People & Businesses With Thoughtful Brands

Purpose-led branding, websites, and brand experiences designed for businesses ready to stand out. I work with brands that want to define their space, connect with the right audience, and grow with clarity, intention, and impact.

Brand Foundations

1/3
A cream-colored jewelry tag with the text 'Arzi & Ale' engraved on it, hanging from a beige string against a black background.

Website Design

2/3

Brand Experiences

3/3
storefront with a sign advertising gym, bathhouse, recovery classes at the commons health club
A beige tote bag with green text reading 'the commons HEALTH CLUB' contains a white sock with green stripes, a silver water bottle with a green bottom, and a green baseball cap with a white logo, placed on a metal bench outdoors.
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Brand Design

Brand Strategy & Positioning

Website Design & Development

Product Packaging

Merchandise Design

Social Media Templates

Campaign Direction

Brand Design Brand Strategy & Positioning Website Design & Development Product Packaging Merchandise Design Social Media Templates Campaign Direction 

past projects

Brand Stories, Thoughtfully Curated

From strategy to design, every project reflects a careful balance of intention, creativity, and the unique vision of the founders we collaborate with.

Three green lounge chairs arranged in a row in front of a beige tiled wall with a large illuminated circular light fixture.
A white shopping bag with the text 'Arzi & Ale' embossed on it, hanging on a white cord against a black background.

The Commons Health Club

Arzi & Ale

Person holding a rack of glazed ribs with garnishes over a white plate with two ribs in sauce.
A woman sitting in a cozy cubicle workspace, working on her laptop with a coffee cup beside her, in a modern lounge with dark walls and minimalist decor.

Commons Coffee & Bar

The Commons Co-Working

View Portfolio
A MacBook laptop displaying a website with a person lifting weights. The laptop is placed on a beige, textured, cushioned surface.

Understand Your Brand. Shape Your Story.

Strategic, purpose-led design starts with understanding your brand, your audience, and the space you want to own. Every element is intentional, meaningful, and built to drive growth, tailored specifically to your business.

With years of experience helping founders and service and or product-based businesses launch and refine their brands, I focus on collaboration and authenticity. Together, we create brands that resonate, stand out, and endure.

About Me 
kind words

  • "She truly understood our vision from the beginning and executed it with such creativity and care. Every detail felt intentional, and the final designs exceed our expectations."

    — Liana, Founder of Arzi & Ale

  • " Taylah is so committed to bringing your vision to life, or helping you narrow your focus when you’re feeling a lack of direction.Not only is Taylah incredible talented and creative, she’s a hard worker, great on tight deadlines and easy to communicate with. I couldn’t remind her highly enough. "

    — Sophie Allen, Influencer & Founder of Train with Soph

Your Brand, Thoughtfully Considered.

From exploring possibilities to taking the next step, we make it simple to start building your brand. Book in a complimentary 30-minute call or request a proposal to get started.

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Your brand deserves more than just good design; it deserves intention, strategy, and consistency across every touchpoint. I work with founders and businesses to build cohesive brands that not only look beautiful, but connect with the right audience
The Commons Health Club Showcase — Part One A space for movement, recovery, bathhouse and community, located in Richmond and South Yarra, Melbourne. Part One explores the branding experience - from colour and typography to internal signage
Arzi & Ale — Part Two
 Working with clients who truly value thoughtful, quality design, no matter the industry - is always a highlight. I’m so proud of how this brand evolved, and even more excited by how beautiful the first range tur
Arzi & Ale Showcase — Part One
 A playful, modern 100% Organic Cotton Pyjama brand made for little ones, targeted for mums.
 Such a joy bringing this brand to life and watching it flourish. From ideation through to launch, this project incl